Tockr traces its origins back to World War II when Tockr founder Austin Ivey’s Grandfather, Eugene Xerxes Martin, Jr., was serving as a Lieutenant in the Army Air Transport Command. Beginning his service as a P-51 Mustang flight instructor, Lt. Martin went on to fly C-47 Skytrain transport planes over the “hump”, the infamous eastern end of the himalayan mountains between China and India. He successfully flew 52 missions for which he was awarded the China War Memorial Medal. After serving his country with distinction, Eugene would continue to fly and eventually inspire his grandson, Austin in ways he could never have imagined. The two of them would spend countless hours in Eugene’s plane, flying around Texas.

30 years later, Austin’s passion for flight remains as strong as his love of watches. Inspired by his airborne adventures and his success in other business endeavors, Austin set out to realize his vision of creating a watch brand which would embody the excitement and wonder of his grandfather’s time, as well as the innovation epitomized in Swiss watchmaking which he had come to appreciate. After partnering with international watch consultant Sophy Rindler, to accomplish his goal and finding the manufacturers who could measure up to their exacting standards, Austin and Sophy co-founded Tockr in 2016. Since then Austin has not looked back, except to think of his grandfather. It is individuals like his grandfather, their boldness and the remarkable aircraft they flew, that motivated Austin to launch Tockr. We embark on this adventure in honor of Lt. Martin and those like him.

Tockr is based in Austin, Texas, a city that stands at the intersection of the latest advances in art, technology, design, music along with numerous other areas. Austin has rapidly become a center of progress as it takes its place on the international stage, making it a fitting place for the launch of this ground-breaking line of watches. Furthermore, as Tockr insists on producing watches of the highest quality, all mechanical components and complications will be manufactured exclusively in Switzerland by some of the most experienced individuals in the industry. Those who choose Tockr can rest assure they’ll own a stylish timepiece built for accuracy, durability and longevity. We would accept nothing less, neither should you.